Sunday, December 28, 2008
Sustainability Is No Longer 'Niche'
John Brock has come a long way since his first jobs working in his uncle's dime store and, later, at a paper mill in Moss Point, Miss. Today, he is chairman and CEO of Coca-Cola Enterprises, the world's largest marketer, producer and distributor of Coca-Cola products. Brock has more than 25 years of experience in the beverage sales industry. In 2003, he was named CEO of Interbrew, headquartered in Brussels, Belgium. In 2006, he joined Coca-Cola Enterprises where he was appointed chairman in April 2008. Brock talked with Knowledge@Wharton about Coke's philosophy on selling soda in schools, helping the environment and recruiting teens to become devoted customers.
http://adjix.com/47y9
Saturday, December 20, 2008
Practical tips to improve Manager/Employee communication styles
Many of my clients utilize the MBTI® to coach managers on how to communicate more effectively with their employees.
They have shared that their biggest challenge is providing useful tips that the managers can easily integrate into their day-to-day interactions with their employees.
To address this challenge, I have created the table below which lists potential challenges or conflicts for individuals that have different personality preferences.
I also included suggested techniques that managers can try when communicating with individuals who have a different personality preference.
http://adjix.com/v35
Thursday, December 04, 2008
Improve Your Meetings
Monday, November 24, 2008
Meetings 101
If you want to have more effective meetings, first you have to learn the basics. Here are some simple, easy-to-follow and proven guidelines that should be followed each and every time your group meets.
Print this page. Hang it on your meeting room wall. Write the guidelines on a poster. Memorize them by heart. Do whatever it's going to take to improve your meetings!
Guidelines you and your group can follow before, during and after your meeting
Friday, November 21, 2008
Assessing Your Organization's Innovation Capabilities
(...more)
Tuesday, November 18, 2008
Marketing and media
There is a fine line for groups to walk when it comes to keeping the media updated on a long‐running issue that has been – and will continue to be – in the news.
Not contacting the media often enough can see your story fade from the headlines. But if you contact specific media outlets or journalists too often, you run the risk of being tagged a serial pest and being ignored by the very media you seek to carry your story.
One easy way to decrease the chances of being labelled a serial pest is to build solid relationships with the media outlets and journalists you deal with. This will allow you to bounce ideas off journalists, to call more informally and update them on the latest news about your issue, or to ask them if they are interested in a certain story or angle.
These relationships are especially important when working with the media on a long‐term or ongoing issue – if a journalist knows you, and is familiar with your story, they are more likely to give you more of their time and a friendlier ear.
It also means you can cut down on the amount of “backgrounding” you have to give journalists, allowing you to quickly “cut to the chase” when talking with them.
One key tip: Find out when the journalists in your contact list are “on deadline”. Avoid those times when you make contact and you’ll be less likely to be given short shrift.
Q. As small community not‐for‐profit organisation in what ways can I market the broad range of services we offer? How do I develop a marketing strategy?
A marketing strategy is not something that can be whipped up at the drop of a hat. Assembling a good, solid marketing plan can take hard work, analysis, preparation and knowledge of your current standing and resources.
The first thing you should look at is your group’s current situation: its current stakeholders and partners, its current standing and performance, and the current context or environment it operates in.
From there, a SWOT analysis will build on this information and further clarify the Strengths, Weaknesses, Opportunities and Threats which face your organisation. All this information will help your group know the issues it needs to focus its plan around, and form strategies to let you do that – for example: “We want to sign up 50 new sponsors between now and the end of the year.”
Take particular notice of your SWOT analysis – using your strengths and opportunities to best achieve your marketing aims while avoiding or fixing your weaknesses and noting the threats your group might face.
Then, work through an action plan or list of things your group must do in order to achieve its stated objective. What must you do? Who will do it? When will it be done? How much will it cost? How will you know if you’ve achieved those aims?
Finally, examine your resources – your people power, your finances and technology – as well as those resources you might need, and draw up a budget for the marketing effort. Of course, once the plan is approved, it will only succeed if there is constant monitoring, appraisal and review. Keep track of the plan’s progress and, if necessary, modify it. Devote a generous amount of time to the plan’s development to ensure the process is thorough and to increase its chances of success.
The Marketing Guru is an initiative of the Marketing, Media and Post Centre, the online resource for community organisations provided by Our Community and Australia Post. You can send your marketing and media questions to guru@ourcommunity.com.au.
Wednesday, November 12, 2008
The Manager's Guide to Effective Meetings
Saturday, November 01, 2008
The Power of Ordinary Practices
(... more)
Sunday, October 26, 2008
How do I get state-wide media to take notice of local issues?
The key is to make the issue relevant to the audience you are targeting; in this case, the entire state.
Make it very clear how your local issue is relevant to other parts of the state. Is it opposition tocertain types of development, the destruction of parks or wetlands, a shortage of publichousing, a legal hiccup or government decision that could affect many?
Think of the local issue as an example or case study of the wider problem. Show how it could impact oncommunities across the state.Without this type of wider relevance, hopes of wider media coverage are slim.
Of course, there is also a much greater level of competition for coverage at a state level. You’ll have to work that much harder to gain coverage.
So, in addition to a great hook, it is almost certain you will need to organise good visual opportunities forphotos (print publications) or footage (TV).
Staging an event, protest or some other attention-grabbing activity is one way of doing this. If you do go this route, try to stage your event on a weekend, preferably a Sunday when there’s less competition.
Does it strengthen or weaken my brand to use a new logo in a merchandising program – plastering iton merchandise of relevance to the organisation?
The classic answer here is: “It depends”.
It is very important that your logo is used thoughtfully and in context, not gratuitously or in away that denigrates or cheapens your organisational brand.
Generally speaking, if you are going to use your group’s new logo on merchandise, there are some basic rules to follow:
• Show restraint – Don’t fall into the trap of putting your logo on everything. Pick and choose your targets in terms of what the most number of people will see, and what people will hold on to thelongest.
• Not too large, not too small – Jumbo-sized logos on merchandise look cheap. Too small, and noone will be able to see it. Use a medium-sized logo that doesn’t overwhelm the item it is placed on.
• Convey a message – Where possible, convey your message with your logo. Does your group have ashort slogan, catchphrase or tagline it can use in conjunction with the image?
Respect your logo like you do your group’s good name and reputation. Your logo is an expansion of your group and its brand – damage it, and you run the risk of doing the same to your group and brand.
The Marketing Guru is an initiative of the Marketing, Media and Post Centre, the online resource forcommunity organisations provided by Our Community and Australia Post. Send your questions to guru@ourcommunity.com.au.
Sunday, October 19, 2008
Our Community Photo Bank
The competition is open until October 22, but photos will remain on the Photo Bank indefinitely. Find out more and view existing photographs at
www.ourcommunity.com.au/photobank.
Don’t miss your chance to show the rest of Australia what’s going on in your neck of the woods – and maybe win some loot while you’re at it.
Tuesday, October 14, 2008
Communication Success Tip
[From Parsons Associates Coaching]
Think before you speak.
Saying what you mean and meaning what you say is the golden rule to communication.
To achieve this, you must hear what you are saying before it is spoken.
This requires pausing for a moment of thought.
Analyze what you plan to say and evaluate whether it sounds like what you mean.
When you speak to someone you don’t have a backspace key to erase what you just said.
Saturday, October 11, 2008
Sunday, October 05, 2008
Top Five tips for a healthy event
If you're taking care of the health of both your volunteers and the general public (and you should be), take these considerations into account when planning your next fundraising event.
1. Free and easily accessible water
You may think you can make more money by selling your own cans (and perhaps forbidding other people from bringing their own), but this is very risky. If anyone gets dehydrated you may be held liable. Make sure
that volunteers have a clear source of hydration, even if you have to buy it.
2. Adequate first aid
You may be able to get this expertise from within your own volunteer roster that is, you may be able to arrange for your volunteers to take the course. If n, thought, you'll have to mae other arrangements.
3. Smoke-free areas
This is a no-brainer. Slightly harder is the question of whether to have an entirely smoke-free event. Will this discourage participants? On the other hand, is it ethical to facilitate ill-health? Will it cheapen your brand?
4. Shaded areas
Any outdoors event venue needs to have as much shade as possible.
To set a good example volunteers should be encouraged to be SunSmart (a long-sleeved collared shirt, sunglasses and a broad-rimmed hat when outdoors).
5. Healthy publicity
These tips do involve you doing more work, so you need to get something back for the cause. Try and make it a sales feature. Promote your healthy event in your media campaign and stress how friendly it is to families (working families, even!). Explain any restrictions to volunteers in advance.
Keep it fun, keep it healthy, and minimise risks.
Sunday, September 28, 2008
Not just one of the gang
In business, as in sports, winning teams have a well-honed sense of camaraderie that helps team members to read one another's signals, move as one, and watch each other's backs. In management circles, this sense of commitment and connection is often referred to as affiliation. Many experts consider it an essential component of effective teamwork. The more people value their relationships with one another, the thinking goes, the better they will perform for one another and the organisation. But can you have too much of a good thing?
According to a new study of 20 executive leadership teams from Fortune 500 companies conducted by the Philadelphia-based Hay Group, you can. While confirming that affiliation is a crucial component of effective teamwork, the study also showed that too much emphasis on positive relationships, especially by the team leader, could hamper performance.
(... more)
Friday, September 26, 2008
Support for volunteering
Everybody’s always been in favour of volunteering, but now some governments are actually starting to do something to help support it.
The UK Workforce hub has issued a set of National Occupational Standards 2008 for Management of Volunteers to put together all the things that a volunteer coordinator – paid or unpaid – might have to do.
These National Occupational Standards define the whole spectrum of activities involved in the management of volunteers and will help you to carry out this role effectively, with emphasis on
A. Developing and evaluating strategies & policies that support volunteering
B. Promoting volunteering
C. Recruiting, placing, & inducting volunteers
D. Managing & developing volunteers
E. Managing yourself, your relationships & your responsibilities
F. Providing management support for volunteering programs
Each section goes into more detail – the section on Management Support, for example, includes information on promoting your organisation and its services, managing projects involving volunteers, obtaining funds to support volunteering, and more.
Each of these points is broken down further, too, and running an eye down them as a checklist would be a useful exercise for anybody who’s been given the job.
One of the things that’s too new to make the standards under Recruiting also comes from England, where they’re giving universities the option of allowing their students degree credits for their voluntary work – for “experiential learning” they’ve done in the workplace or while volunteering.
Although credit systems are already in operation in most UK universities, up to now there’s been no single system operating across the whole of the country.
So not only are we behind the UK in the medal tally, their universities have also got a much better grasp of the value of volunteering than ours have.
And why are the British doing this? Because, as they say,
The emerging agenda for higher education (HE) in the United Kingdom (UK) promotes lifelong learning, social inclusion, wider participation, employability and partnership working with business, community organisations and among HE providers nationally and internationally. Consequently, higher education institutions (HEIs) are increasingly recognising the significant knowledge, skills and understanding which can
be developed as a result of learning opportunities found at work, both paid and unpaid, and through individual activities and interests.
Seems sensible.
Over in America, meanwhile, they’re conducting the kind of fine‐grained research into volunteering that we need if we are to hold our own.
The American Time Use Survey (ATUS), sponsored by the Bureau of Labor Statistics and conducted by the U.S. Census Bureau, has done surveys to find that
• Volunteers, on average, are about as busy as other people.
• Volunteers don’t make time for volunteering by simply trading paid work for unpaid work.
• Volunteers trade off more than an hour a day of TV watching, on average, to engage in voluntary service. On average, recent volunteers watch approximately 15 hours of television per week, compared to approximately 21 hours for former volunteers and 23 hours for non‐volunteers.
• Volunteers spend substantially more time caring for children than either former volunteers or nonvolunteers do.
• In a typical day, volunteers tend to be more socially connected and interact more with others. For instance, recent volunteers spend 78% of their mealtime hours eating with other people, compared to about 70% for
non‐volunteers.
• Good health is preserved by volunteering; it keeps healthy volunteers healthy.
What’s not to like?
Back here in Oz, though, the Australian Bureau of Statistics funding has been cut, and its coverage of the Australian voluntary sector is cursory at best. Do the American findings also apply here? We can only guess.
Out of Pocket – Out of Luck
Meanwhile, Volunteering Australia has released the finding of the 2008 National Survey of Volunteering Issues. The survey attempts to work out where volunteers are satisfied, where they’re concerned, and what moves them. It’s found, for example, that 98% of volunteers said that they believed their work as volunteers made a difference to their organisation and its work, and 86% of volunteers believed their volunteering increased their sense of community belonging – figures that help the sector’s quest for government recognition of its effect on community health and social cohesion.
The survey looked at Corporate Volunteering for the first time – 38% of surveyed organisations with volunteers had corporate or employee programs, and 57% of those respondents reported that corporate volunteers made an extremely valuable contribution to their organisation.
On the downside, it seems that Australian community groups are being forced to take a harder line on repaying out-of-pocket expenses.
On the other hand, when asked, “Do out of pocket expenses affect your ability or desire to volunteer?” the proportion who said “No, they don’t,” went up from 36% to 60%, so the net effect probably wasn’t large.
Does your organisation offer to reimburse any out of pocket expenses?2007(n = 117)
2008(n = 194)
Yes – in full 27% 28%
Yes – in part 52% 38%
No – we can’t afford it 18% 22%
No – it’s against our policy 1% 7%
No – we haven’t thought about it 1% 4%
Don’t know 1% 3%
Tuesday, September 23, 2008
Friday, September 05, 2008
Stres control: tough leadership versus Easy Does It
Their exacting demands and high expectations add to stress levels. And their obsessive-compulsive behaviour can have a negative effect on results if they don't understand how to control stress to get positive results without serious negative reactions.
The same kind of leadership challenge can be found in the Army. Management at all levels are faced with the decision of "tough leadership" or "easy does it" in preparing troops for combat and on the battlefield.
Article continues
Sunday, August 10, 2008
Usability: Bringing User-centred design inside the organisation
Introducing change of any kind in organisations is difficult at the best of times, doubly so when you have to break through the concrete walls of 'process' and 'methodology'. The emotional journey of trying to introduce usability is no different to that of a revolutionary, desperately trying to change the status quo through various guerrilla tactics.
This article offers practical advice of what a user champion can do to introduce and embed usability and user-centered design within a company.
(more ...)
Thursday, July 24, 2008
For Your Eyes Only
Entries need to be received by September 2, 2008. Find out more at The Foundation for Young Australians’ website at www.youngaustralians.org or call (03) 9670 5436.
Wednesday, July 16, 2008
Thursday, July 03, 2008
Summing Up: Why Don't Managers Think Deeply?
http://hbswk.hbs.edu/item/5952.html
Monday, June 30, 2008
Board Development - workshop, Sydney
When: 30 July 2008
Start time: 4pm
Finish time: 6pm
Are you a non-profit leader, or a current or potential board member? This afternoon workshop turns the spotlight on what’s required to make your non-profit board deliver. You’ll look at best practice, performance expectations and what it takes to make non-profit leaders and board members work effectively together.
To address the sector’s need for practical and affordable skills development, Social Ventures Australia has developed an integrated program of capacity building workshops specifically designed for non-profit organisations of all sizes and stages of development.
Led by qualified and experienced facilitators who are familiar with nonprofit culture and the unique issues we face, these workshops introduce key concepts of organisational and board development and offer specific techniques on how to apply them to your organisation.
SVA workshops are for non-profit leaders and managers. They’re short, sharp and focused to make sure your time out of the office makes your time in the office easier and more effective.
Why come?
Get tools and know-how that boost organisational outcomes
Apply your learning in real-time
Benefit from experienced facilitators and non-profit peer working
Cost: $200
For more information or to register download the workshop flyer.
Friday, June 20, 2008
Successful Grants and Proposals
Is funding an important issue for your organisation?
Learn ways to secure funding with successful tenders and proposals.
Back by popular demand!
http://www.training.infoxchange.net.au
Thursday, June 19, 2008
Working paper: Agency and Institutions
http://hbswk.hbs.edu/item/5943.html
Download the PDF.
Researchers' understanding of institutional entrepreneurship has evolved since the publication of Paul DiMaggio's seminal text "Interest and Agency in Institutional Theory" 20 years ago. In particular, researchers have begun to establish foundations for a theory of institutional entrepreneurship. This paper by Bernard Leca, HBS professor Julie Battilana, and Eva Boxenbaum analyzes existing work, and proposes an ambitious research agenda that calls for a more systematic investigation of institutional entrepreneurship.
Monday, June 09, 2008
Fundraising help sheet
There's no quick fix, no magic pool of funds that ou can dip into to get yu on your way.
To help people think through the process of raising funds for things like this, the OurCommunity webste has a help sheet. It's a handy reference for anyone wanting to know how to raise funds for a one-off need (as well as those such as council officers who also receive this request from time to time).
The help sheet is in the Community Funding Centre at www.ourcommunity.com.au/oneoff
Sunday, June 01, 2008
The Hauser Center for Nonprofit Organizations [pdf]
Established in 1997 with a grant from Rita and Gus Hauser, The Hauser Center for Nonprofit Organization "pursues dispassionate research and education, promoting critical thinking about the importance, roles and performance of civic organizations." This website complements their contextual work by offering information about their staff, publications, research programs, and educational programs. The "Publications" area is one that will be of most interest to visitors, as they can peruse their working paper series, look over their newsletters, and also learn about recent books written by Hauser Center authors. The working paper series contains over 40 titles, including "Comparative Advantage in Disaster Response" and "What Matters to Whom? Managing Trust Across Multiple Stakeholder Groups". In the "Programs" area, visitors will find resources for public sector and religious leaders via the Program on Religion and Public Life and materials on the Corporate Social Responsibility Initiative. Finally, visitors can also sign up to receive the Center's e-newsletter.
http://www.hks.harvard.edu/hauser/
Saturday, May 24, 2008
The Future of Work
The Future of Work: How the New Order of Business Will Shape Your Organization, Your Management Style and Your Life (Hardcover)
by Thomas W. Malone
From the Reviews
A more apt title would have been: The Future of Organizational Structure.
As an expert on communications costs and benefits, Professor Malone explores how the pros and cons of centralized hierarchies, loose hierarchies, democracies and free markets compare in producing better organizational results. The book abounds with examples.
The book's overall theme is that with the costs of communications plummeting and the value of the information communication increasing it is inevitable that organizations will decentralize more than ever . . . by employing hybrid forms of loose hierarchies, democracies and free markets for the same organization.
The book ends up with a call to live your dreams that draws on decidedly nonmanagement sources of inspiration. The key idea is that organizations can live values that uplift everyone in them.
If you would like a solid introduction into the forces that are influencing shifts towards decentralization, The Future of Work is a good theoretical overview. Professor Malone also points you to online resources for finding out about best practices in some of these areas.
The book would have been vastly more valuable if it had focused on a few key areas of management performance (such as developing new business models, creating breakthrough new products, or bypassing competitor's established cost advantages) and described how best to apply the concepts in those contexts. I hope that Professor Malone will choose to do this in future books and articles.
Saturday, May 10, 2008
Webinar — The Outlook for Foundation Giving in 2008
Did foundation giving falter as the economy began to slow in 2007?
Given a weak economic climate, what is the outlook for foundation giving in 2008?
What do prior downturns suggest about the current funding environment?
The webinar will conclude with a question-and-answer segment.
Thursday, May 15, 2008, 2:00-3:00 pm (Eastern Time)
more information ...
Tuesday, May 06, 2008
Your own Super Niche
Many entrepreneurs think that selling to the widest possible market is thelikeliest path to success. The problem is that the "take all comers" approach isnot very effective as an overall marketing strategy; marketing becomes expensivewhen everyone is a potential prospect.
Today's small businesses share a fiercely competitive playing field. Combined with information overload, this means that it's harder to stand out when you havea generic message. If you are merely a "management consultant," a humble"business coach," or a nondescript "financial advisor," you risk fighting it outover price with competitors who offer identical services to yours.
To rise above the fray, you need a compelling business message aimed at the rightpeople. You need to cultivate your own Super Niche.
Read the whole article
Sunday, March 02, 2008
A New Tool for Resurrecting an Old Theory of the Firm
It's one of the oldest, most fundamental ideas in management theory: that executives should understand how the many distinct functional components of a firm -- production, distribution, product mix, human resources -- interrelate to achieve the proper fit.
For a firm to establish an effective, overarching strategic position relative to its competitors -- what management theorists call "firm positioning" -- the varied functional elements should, ideally, be complementary and reinforcing.
In recent years, however, this notion of comprehending the "part-whole" relationship of the firm fell out of favor as thinkers turned to other concepts to analyze and explain why organizations are effective. One well-known concept that emerged was the idea that companies could turn to core competencies to attain competitive advantage.
http://knowledge.wharton.upenn.edu/article.cfm?articleid=1480
Thursday, February 21, 2008
Monday, February 18, 2008
The Facebook Philanthropos
Can social networks and virtual communities revolutionize charitable giving?
Many nonprofit organizations are counting on these online forces to expand their universe of donors. And a number of foundations are testing the potential by underwriting the launch of "social networking for social good" Web sites, and sponsoring online contests to encourage donations.
Read on ...
Sunday, February 10, 2008
In Today's world, everything rises and falls on leadership
Your ability to lead will determine who you influence and what you are able to accomplish. If you want to be a great influencer, you can’t afford to be an average leader.
Learn the principles that will make you stand out as a leader!
Get 24 of the very best audio teachings on LEADERSHIP DEVELOPMENT, SUCCESS
and TEAMWORK in one incredible package at 25% off suggested retail!
Friday, February 08, 2008
Sales motivation
If you’re in sales, I know you’ll use this often for that “shot of inspiration” to maintain a positive attitude. But, you don’t have to be in sales to love this book. If you like quotes and you like beautiful photos, well...this little book will “knock your socks off!”
Click here to turn the pages of this beautiful little book
Tuesday, February 05, 2008
How Sustainable Is Sustainability in a For-Profit Organization?
What Do You Think?
http://hbswk.hbs.edu/item/5834.html
Online forum OPEN until February 27. For managers, sustainability can mean the integration and intersection of social, environmental, and economic responsibilities. The concept is admirable, says Jim Heskett, but does it also confuse managers entrusted with the bottom line? How should they make trade-offs? What do you think?
Thursday, January 31, 2008
How Canon Got Its Flash Back
- The Innovative Turnaround Tactics of Fujio Mitarai'
Author: Nikkei, translated by Mark Schreiber and Aaron Martin Cohen
ISBN: 0-470-82123-X
If there were prizes for clever book titles, How Canon Got Its Flash Back would certainly be short-listed for a Best Book Title Award. But behind the amusingly apt title there is the serious story of Canons recent roller coaster ride. The company was one of Japans great success stories in the 1980s, approached the brink of financial disaster in the 1990s, and then turned the business around to re-achieve global supremacy in the past few years. The key to this recent success has been the strong personal leadership of Canons President and CEO, Fujio Mitarai. - Keith Hall
This book discusses the East-West style management strategies of its current president Fujio Mitarai (nephew of the founder, Takeshi Mitarai) that have turned Canon into a winner despite an increasingly dreary global economy. Mitarai was chosen as one of the world's top 25 managers in 2001 by leading US magazine BusinessWeek. Since taking office in 1995, Mitarai was viewed as a model for executives of large corporation throughout the world.
More information
Monday, January 28, 2008
Pick the Right Box to Think In
Like lines on the field, boxes can be constraints that focus and liberate our constructive choices in playing the great game of business. True empowerment remains freedom within limits, not total freedom. Not even CEOs are totally free to act--they have stakeholders and legal constraints that create the sandbox they play in. Help define the limits and focus of your people and then let them soar.
Read on ...
Thursday, January 24, 2008
Write a Creative Marketing Plan in 7 Sentences
Read on ...
Saturday, January 12, 2008
Monday, January 07, 2008
Under What Influence?
What do executives consider when making a decision? What motivates an executive to get involved in one activity or initiative at the expense of another? Who does the executive look to for advice -- and who does he or she ignore? CCL's Pete Hammett reveals seven myths and paradoxes that influence today's senior leaders. (more...)