Free publicity space

Continuing the message

You probably get at least one of these among your monthly credit card bills. We're talking about a remittance envelope that offers you things you may or may not want to order.

But have you ever considered borrowing that same idea and adding helpful information to your own reply envelope?

Because on most fundraising packages, the back (and back flap) of the BRE is as bare as a baby's . . . well, you get the idea. So why not utilize that valuable — and empty — space to promote your group and its mission? Article continues